When you say “Do not track”… the web hears… well… nothing apparently.
Yahoo joined a list of, well, a lot of companies not paying heed to browser “Do not track” settings. Yahoo initially stopped honoring Internet Explorer DNT requests when Microsoft turned the feature on by default.
Even Google, whose Chrome Browser includes DNT settings says “At this time, most web services, including Google’s, do not alter their behavior or change their services upon receiving Do Not Track requests.”
From Ars Technica:
This probably shouldn’t be much of a surprise. Lorrie Faith Cranor, who led development of P3P more than a decade ago, told Ars in 2012 that “every time we come up with a technical solution that protects privacy, the websites come up with something they want to do that is broken by this privacy protection.”
Via: Yahoo is the latest company ignoring Web users’ requests for privacy | Ars Technica.